WARNING ABOUT BOSLEY HAIR CLINICS AND BOSLEY.COM WEBSITE
non-profit site for consumers who want more information about hair loss
treatments. Knowledge is power.
Included in this site:
Buried in Fine Print: Results May Vary, 28.99% Finance Rates, Bosley
Says It Has No Control of Its Doctors, Doctors
Spurn Ads/Infomercials, Even The Tough Can Get
Bosley Reveals Flaws of Its Most Common Medical Procedure, Auto-Dialer Class Action, Mailbox Spam and Lack of Privacy
Expensive Rent and Cheap Advice?
No Control of
FUT vs. FUE
Who Owns Bosley?
Claims and Disclaimers Bosley's
business model allows it to make representations with
to unhappy patients. Although ads must carry disclaimers (due to disciplinary action)
often buried in the fine print.
When dealing with complaints
and during litigation Bosley can shift fault to their
independently-contracted doctors, as they
have attested in court they have no control over them.
Bosley Has No Control of Doctors
In turn, doctors can say they
responsibility for what is in Bosley's marketing materials or pass
the blame further down to the untrained salespeople. Patients who complain are often
chastised for having "unrealistic expectations".
Who is Bosley?
Bosley Medical Institute, or Bosley, is named after founder and
infomercial pitchman L. Lee Bosley. His continual pattern of deceptive
advertising and medical board violations made him the most
disciplined physician in the country. source: Public Citizen
Dr. Bosley boasted
of inventing the scalp reduction, a most destructive medical procedure
Bosley infomercials loop the
same material and you can spend up to
a half an hour without learning anything. The examples leave out important
details like what type and how many procedures were performed and the
The slickly-produced videos can employ several tricks to boost
the impression of results such as makeup, dyes, topical concealers like
keratin fibers (fake hair), creative hair styles, combovers, and
selective lighting and camera angles.
The paid-for testimonials fail to mention (in addition to how much
compensation was received) other treatments and drugs that were used,
procedures performed by other medical groups and hair products they were
(Bosley spends as much as a
third of its revenue on advertising and promotion, when it has reduced
the ad budget sales have dropped dramatically)
Rent and Cheap Advice?
While it may appear upscale from the outside, if you go to a Bosley office expecting accurate information from medically
personnel you may end up disappointed.
The vast majority of Bosley
offices do not have any medical staff on site. Consultations are
given by unlicensed and untrained salespeople. (see Consumer Guide).
Bosley Sells Drug After Denouncing It
After slamming the drug finasteride (a.k.a. Propecia) for having
vicious side effects including impotence, or
Bosley now promotes and sells it, leaving consumers scratching their
Bosley's Negative Stance on Propecia
Information Is Your Wild Card
practices like selective disclosure -not telling the whole truth to
potential patients and
and Bonuses consumers may not realize Bosley has stacked
the deck against them.
Bosley Reveals Flaws of Its Standard Medical Procedure
Bosley Text Robots?
(Bosley Medical Accused of Violating
class action lawsuit was recently filed (in 2017) against Bosley in U.S. District
Court alleging violation of the Telephone Consumer Protection Act,
or TCPA. The plaintiff says he and other consumers incurred call charges
and lost valuable time as a result of unsolicited text
The suit says Bosley uses automatic telephone dialing equipment with
the capacity to store and dial telephone numbers without human
intervention in an effort to solicit more clients.
Fear Factor When
having a medical procedure most of us worry about getting the wrong
information or worse yet finding out it was all for nothing.
UFC commentator Joe Rogan says he fell for the hair replacement
surgery sales pitch.
After visiting an office and viewing before and after pictures he was
convinced it would be a sure thing. He says it was one his biggest
mistakes of his life -not only was it ineffective it left him
After undergoing three separate procedures
Rogan now sports a shaved head.
CONSUMER'S GUIDE TO BOSLEY:
What To Expect / Things They Don't Tell You
IS BOSLEY'S "GUARANTEE" WORTHLESS?
Many are surprised at how
invasive these procedures can be and wonder why they weren't warned -see
If you want to share a negative experience about Bosley, email:
The part in ads where
it says the replacement hair is permanent isnt true. Over time it
can thin and fall out like other hair (and did!) in my case - 90% of
the grafts eventually died.
Paying Extra to Heal?
Can't help but feeling gouged...the Bosley office charged me over
$500.00 in extras for meds in what they call a post op healing
"kit", which I would have thought most doctors would have included
for free. I later found out by reading others experiences that it
may have been optional. I guess the lesson here is not to trust
anyone and do your research first.
Warning to Newbies
You have stumbled across one of the worst, most heartless companies
there is. Take your virgin heads and run away now while you still
can! (Note to noobs: A "virgin" head is one that has not been cut up
by surgery -something that is very good to have) If you have not
proceeded yet thank your lucky stars you may have avoided one of
the biggest traps of your life.
I went to Bosley to have treatment for thinning hair in the front of
my head. I paid $12,000 for the procedure. I returned in one year. I
had pictures to show what I looked like when I started with them,
and what I look like now. The Doctor who saw me said they would do
it over, at no charge. After careful consideration with my personal
physicians, I decided that it would just be too much for me to go
through one more time. I asked for my money back. Needless to say, I
still have not received a penny from them.
Conflicting Advice /
After receiving separate consults from both a
Counselor and a doctor I was very confused as they told me very
different things and contradicted each other. Since I spent more
time with the Counselor I ended up following his advice and had a
procedure which turned out to be a huge mistake. Afterwards I
learned I dont have enough donor hair to make an
improvement which is common for people with a large balding pattern.
With over a hundred reviews this
website contains experiences of patients describing things that can
go wrong at Bosley: https://bosley.pissedconsumer.com/review.html
Doctor Claims Racial Discrimination
disturbing claims from a former Bosley physician about their business
practices: According to a Law360.com article William D. Yates, who is
African-American, claims Bosley discriminated against blacks by
charging them more for hair procedures than white customers, and
that the company discriminated against him personally by directing more
patients to an equally skilled white physician.
Yates, who worked for Bosley for over 5 years,
recently prevailed in a breach of contract suit that Bosley Medical
Group brought against him after he left to go to work for their
competitor, Ziering Medical.
Bosley Has No Control Over Doctors
arguing over liability in a medical malpractice case The Bosley
Medical Group said it has "no control" over a doctor who works for
them even though they trained him, provide him with all his patients and
refer to him as a "Bosley physician" in their ads.
BMG says it has no control
over Dr. David Alpeter, who works at Bosley's office in New York,
because he makes all treatment decisions independently without
supervision from BMG (this would seem to make their ad slogan "The
Bosley Experience" meaningless, especially when many of Bosley's doctors
work as independent contractors).
Alpeter was sued by a
patient who complained of widened scarring, excessive pulling of the
scalp, and hair and skin loss after his 2nd Bosley surgery. After
cutting out a chunk of the patient's scalp over 12 inches long, and
then another section during the same day, Dr. Alpeter speculated that
the widened scar may have been caused by the patient's "poor healing
response" or "genetic disposition to scarring".
has adjusted their marketing effort to take advantage of women as
another way to sell more surgeries.
Unfortunately, we have received numerous reports from women that say they
are extremely unhappy with their results and are far worse off than before,
both from a cosmetic standpoint
and from the physical
damage the procedures caused. They say Bosley's staff failed to warn
them about the side effects including damage to their natural hair.
Keep in mind that even
if you're assured by a Bosley "Counselor" that you're a good candidate
for surgery this may merely be a sales tactic to sell you a
procedure, as most Counselors have no formal medical credentials
whatsoever and are not qualified to give medical advice.
From a WebMD article: "According
to experts a very small percentage of women are candidates for hair
transplant surgery. About 2% to 5% of women with hair loss will benefit
from this type of procedure."
- Source: American Hair Loss Association
Motivation? / Sales Incentives
People who assume
objective advice from medical providers can be at a disadvantage if they
don't know that Bosley gives incentives and rewards based on the
number of surgical procedures that are sold, from upper management down to its
sales force (a.k.a. Counselors). Even its doctors can be biased
toward pushing surgery when their compensation is tied to their branch's
A business journal
article revealed that an employment contract for a Bosley doctor guaranteed him
a compensation of $10,000 a month plus a percentage of “adjusted
charges” received by the practice, from 5.5 percent during his first year
to 8.5 percent in the sixth year of the agreement. He was also entitled
to a “super bonus” of 6 percent of the annual adjusted charges over $1.9
Faults: Bosley Reveals Flaws
of its most common medical procedure. This information doesn't
appear in most ads, so consumers should be aware that during the course of
promoting other services Bosley has described some major problems
with its standard surgical procedure, the
Follicular Unit Transplant, or FUT suggesting that it's not
for: A) Those who want to wear their hair short; B) Those who do not
want a linear scar; and C) Those with a limited donor supply or scalp
Note: Every person has a
limited donor supply and will progressively lose scalp elasticity with
It further indicated
the FUT procedure offers many drawbacks including scalpel incisions, linear
scarring, stitches, and changes in donor area appearance, as well as
a slower recovery time and more downtime.
Note: Over a quarter century after
other doctors started using Follicular Unit Extraction techniques, or FUE, it appears
that Bosley may be trying to emulate them (though we've heard reports they
are charging twice as much as their standard procedure). To learn the primary differences
between the two methods consumers can start with a
Some warn Bosley's assembly line methods can cause doctors to
become unaware of what's going on. If you worry about their ability to
respond in an emergency this will not comfort you: A male patient
ended up with permanent disability after he had a stroke during a Bosley
and the staff failed to take action, according to a civil jury*. The
Plaintiffs said that during the procedure the patient began convulsing
yet the procedure wasn't stopped and the patient was sent home as usual
though he could not walk or talk. When the patient's wife phoned the
Bosley office for help they told her that his failure to come out of
anesthesia was a result of pain medications and "not to worry." *Los
Angeles Superior Court BC445812
2010-2013 (thanks to
Before handing your credit card to a Bosley salesperson (or Counselor)
for a deposit on a procedure know about their policies.After
canceling surgery ten days in advance a customer was surprised when
Bosley wouldn't return their deposit. When they disputed the charge with
the credit card company they got the response "We regret to inform
you that we are not able to assist you as the merchant has a
no-cancellation and no-refund policy". The
policy can discourage patients from backing out of surgery and penalizes
those who want to change their minds or need more time to make a better
Settles Charges Against Bosley
The Federal Trade Commission has imposed restrictions on Bosley after
alleging it shared pricing information with competitors, an illegal
practice that can result in higher prices.
On a related note Bosley's
parent company, Aderans Co. Ltd. of Japan, has acquired
Hair Club, known for its infomercial-marketed hair "systems".
Consumers should know that Hair Club is now involved in the practice of
steering clients over to Bosley offices for surgery.
Bosley's Business Slide
As a way to explain
its lack of patients and poor performance to its parent
company's shareholders, Bosley blamed the U.S. elections process as
a reason for its
Its financial report complained
that the various campaigns bid up costs for
television ad spots which resulted in
fewer Bosley ads and a decline in interest from consumers.
It also said Bosley suffered in the marketplace
because of a
shortage of doctors qualified to
perform the newer F.U.E. procedure (Follicular Unit Extraction).
Who Owns Bosley? Bosley is foreign-owned by
Japanese wigmaker, Aderans Co. Ltd.. While most companies want to
maximize profits Aderans financial reports
they may be more
obsessed about increasing sales than serving the best interests of patients.
Note: Aderans stock is traded on the Tokyo stock exchange. They
purchased Bosley in 2001 and Hair Club in 2013.
Dear Bosley and Company:
Here is some of the obvious
hair replacement junk mail (ads, coupons, "special" offers etc) you sent to my home
after I called one time to ask a question (big mistake). I guess I
was naive to think that it would be taken in confidence and that you
would respect my privacy. Now everyone thinks
they know my business and ask me if I'm getting cosmetic surgery.
I'm sure glad you didn't get my email address.
Consumer's Guide to Bosley
Fairness in Reporting: The companies mentioned have been given the
opportunity to correct any inaccuracies.
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